Our Marketing Plan!
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Buyers today have a number of ways to find a home; including the following:
* A Realtor
* The Internet
* The Newspaper
* Home Magazines
* Yard Sign
* Word of Mouth
* Open Houses
THE INTERNET: Did you know that 4 out of every 5 buyers start their search for a home online? Because of that fact, The Briggs Realty Group has created a number of search engines to make your home available to everyone searching for a home; not only in the Rock County area, but literally, anywhere in the world. The following is a list of all of The Briggs Realty Group search sites available to the public and your home can be seen on all of them:
* www.thebriggsrealtygroup.com
This is our Company web-site, which allows a potential buyer to review our entire inventory without the involvement of a Real Estate Agent; yet they have the ability to do so if they so desire. The check in options on this site allows anyone viewing to do the following: Sign in, set up a showing, Lender and Mortgage information, a calculator and the ability to get pre-approval…. just to mention a few.
Welcome to our newest concept! With this site we have now taken your home and turned it into its own individual web-site. Just simply type in your address and you are instantly directly to your home and your home only. It’s like having an open house 24 hours a day, 7 days a week. This site offers all of the same options and information as the other sites, with the only difference being, this site is entirely yours. This way, a buyer’s focus is only on your property and no one else’s.
With the changes in the Housing Market in recent months, the Briggs Realty Group felt that it was prudent to educate people on the different ways to purchase a home beyond the conventional methods that we are all so use too. Because of the recent changes in the lending habits of our Financial Institution, other options are available and this site addresses very specifically what they are.
This site not only shows all of the Company Listings, but it also identifies the sellers, that will entertain the possibility of a non-conventional form of financing, in order to procure a buyer.
Welcome to BRG360. Simply put, this is a 24 hour a day virtual tour of the entire Briggs Realty Group inventory. It enables interested individuals to see your home in a panoramic 360 degree presentation….. Including both the interior and exterior.
* www.rockcountyopenhouses.com
This site gives a weekly accounting of all Open House schedules and times planned for the up coming weekend.
Buyers are a lot of times as interested in obtaining information about a community as they are a specific home. This site enables anyone new to the area to have the ability to have a list of recommended service provider.
Again, each of these sites offers a number of informational sections that will not only highlight your home, but it is also designed to be user friendly for all potential buyers. The following is a review of all options provided with these sites:
* A complete Property Description
* Open House (times and dates)
* A Visual Tour of your home
* Still photos of your home
* Showing information (to see your home)
* Mapping System (for easy finding)
* A Mortgage Calculator (to figure out your payment schedule)
* School locations
* Community Reports
The following is a list of additional Internet Sites that are available to the public and that will also have information about your home:
Is a public site that has been designed to generate information about homes for sale through out the entire State of Wisconsin.
The Janesville Gazette is our local on-line newspaper, showing all of the Company Listings and the Briggs Realty Group as the provider.
Is the #1 Nationally searched Real Estate web-site and is another of our Corporate accounts that allows us to provide information about your home across the Country.
This is a search engine that the Briggs Realty Group uses to access the following search sites: Google, HGTV, Home Pages.com, Home Seekers.com, Trulia Real Estate, Vast Real Estate, Yahoo, and Zillow.com.
OUR IDX SYSTEM
Is the Company Internet Data Exchange and allows the Briggs Real Estate to link to all other Real Estate Companies data base. In other words; even though you are not a part of another Companies inventory, your property is still made available -via- this link for viewing.
These sites were also designed to be user friendly and offer all of the same information that can be found on our search sites. We choose to be a part of these sites to help best serve our Clients and Customers with their selling and buying needs. The Briggs Realty Group acknowledges that the more your home can be seen, the greater the chances are, and the buyer looking for your home is going to find it through us.
Our Company sends out a weekly report showing a tracking of web-site activity that allows you to see first hand how many viewings your home has had. We also have the ability to decipher how many people not only viewed your home, but who actually takes the time to watch your own personal visual tour.
MULTIPLE LISTING SERVICES
The Briggs Realty Group is not only an active member of our Local MLS (Rock Green Realtors Association), but is also a member of the Metro Milwaukee MLS. What does that mean to you? It means that your home is available in coverage to all Realtors and Affiliates in all of the Counties, from just south of LaCrosse to as far east as Lake Michigan.
NEWSPAPERS, MAGAZINES AND BINDERS
The Company policy for print Marketing is just as important a tool for the Briggs Realty Group Marketing Strategy as it has ever been, including the following: THE JANESVILLE GAZETTE, REAL ESTATE TODAY, and MARKET HOME MAGAZINES. The Company also regularly utilizes all out lining area News Outlets when needed. Your Own individual Binder for home use, accompanies all of our listings.
OUR COMMITMENT
The Briggs Realty Group understands that in today’s Market Place, every home has its own unique set of challenges and as a Company; we want all of our Clients and Customers to know that we will use every tool available to market your home successfully. Be it the Newspapers, Internet, Home Magazines, Open Houses, etc.; please be assured with 100% certainty, we will fulfill your Real Estate needs. The Briggs Realty Group was founded on the principles of Commitment and Trust and there is nothing more rewarding when a Home sells, than hearing the words, “a job well done”.
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